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How to “Web 2.0-Enable” your Live Event
Whatever reputation develops from your event, everyone can benefit from layering social tools (some call it Web 2.0 technology) to enhance the connectedness and interactivity among all interested...
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Pepcom: We'd like to invite you to a party that we don't want you to attend
Last week I received a nice invitation from Pepcom to attend yet another one of their press events, called “Digital Experience” being held at CES next year in January. I’ll be attending CES this year...
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Best and Worst Business Pick Up Lines
As part of my work, live event reporting, I spend an inordinate amount of time at conferences and trade shows. During the short time the conference hours are live I’m playing a non-stop game of...
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Best Pickup Lines to Nab Conference Speakers
Last November I wrote a post entitled “Best and Worst Business Pickup Lines” where I outlined many of the techniques I and others use to break the ice in a business networking environment. In...
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Tips for Producing B2B Video at Live Events
I thought I had produced a ton of videos, but so has Matt Childs, a former video producer and now VP of Sales for Vidcaster, a great platform for developing video SEO. He invited me on to a Google...
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My NEW BOOK to Crush it at Trade Shows: “Three Feet from Seven Figures”
After an insane amount of work, I’m happy to announce that I have published “Three Feet from Seven Figures: One-on-One Engagement Techniques to Qualify More Leads at Trade Shows.” The book is...
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Five Trade Show Gimmicks Gone Horribly Wrong
For sponsors, trade shows are really expensive, yet hopefully worthwhile, endeavors. Their booths and all the associated costs eventually pay for themselves when companies gather enough qualified...
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20 Horrific Conference and Trade Show Staples That Need to End
Trade shows are miniature cities of compressed space and time that have very little variability. Producer or participant, we’ve all come to an acceptance, whether we like them or not, of the...
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It’s Either “The Jetsons” or “Mad Max” for the Future of Trade Shows –...
Are trade shows headed for a Tomorrowland future or are they about to fall apart because nobody wants to pay for a trade show booth anymore? At the IAEE Expo! Expo!, the trade show for trade shows, I...
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How to Get Kicked Out of An Event
You think you know what it takes to get kicked out of an event? You don’t really know it until you actually do it, or you simply ASK. That was my goal at the 2017 PCMA Convening Leaders conference in...
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